After years of being exposed to over 5,000 advertising/marketing messages every single day of our lives, we have become far less receptive to traditional media and marketing messages. That’s because traditional media such as newspaper ads, TV and radio commercials, direct mail and outbound telemarketing all intrude upon our lives. Today’s consumer is looking for creative ways to stop the intrusions and lower the noise level.
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Aug 23, 2023 Blog Clinical Patient Experience
The healthcare industry has been growing by leaps and bounds in recent years and one of these areas of growth has been the proliferation of retail care sites. Patients now..
Aug 09, 2023 Blog Clinical Patient Experience
“Patient consumerism” and “patient engagement” are two phrases we hear a lot in the healthcare industry today, but did you know that one affects the way you should approach the..
Jul 27, 2023 Blog Clinical Patient Experience Technology
The terms “patient journey” and “patient engagement” have both become rather popular in the healthcare industry recently. There’s good reason for this. It’s being recognized now that patients, in general,..
